What is Skibidi Toilet, the phenomenon that fascinates children and scares parents

It happened a few days ago in a kindergarten in the Buenos Aires suburbs: At a parent meeting, someone raised their hand to ask if they were “planning to do something with Skibidi.”. The consultation caused surprise among the teachers, but resonated among those present, since it is a word that is repeated daily among the youngest and that generates concern throughout the world. What is Skibidi Toilet and why is it so addictive?

For those who have never heard the term, it is a series of videos created by Georgian Alexey Gerasimov (whose nickname is “DaFuq!?Boom!”), which has accumulated millions of views on YouTube and shows an unusual war of characters that can only be described as “Toilets with human heads.”

“It’s crazy how horrible things kids have access to on YouTube! I just discovered some horrible videos called Skibidi Toilet and apparently they cause a lot of fascination,” wrote a user on from Zenón’s farm.

They say it ranges from a social experiment to create addiction in childhood to the advance of a supposed apocalyptic sect.

Skibidi Toilet is all the rage all over the planet.

Toilets in nightmares

Despite not being aesthetic at all, the characters have become stuffed animals that are sold, in unlicensed versions, at the Constitución train station and among the street vendors at Once and Plaza Italia. At the same time, it is among the most viewed content in children’s rankings around the globe.

“The story was inspired by my nightmares, where I saw heads coming out of toilets that I eventually had to fight,” Gerasimov told the magazine. Forbes in a short and rare interview he gave before plunging back into almost anonymity. There he also assured that he used certain video games and works by Salvador Dalí and William Blake as a reference for his unique aesthetic.

The characters’ secretive nature and unusual popularity have fueled several urban legends around Skibidi Toilet, from the series being a social experiment to create addiction in Western childhoods to the outpost of a supposed apocalyptic sect. These hypotheses are repeated many times in the WhatsApp chats “of moms and dads.”

Skibidi Toilet has a video game aesthetic.Skibidi Toilet has a video game aesthetic.

Putin has it in his sights

The fears are not only local: in England, for example, cultural critic Robbie Collin began a campaign to ask that YouTube classify Skibidi Toilet as content only suitable for adults, while Vladimir Putin’s government conducted an official investigation to determine if there were pro-Ukraine subliminal messages in the content.

Although it is not unusual for cultural products that are very popular among the youngest to arouse surprise and even rejection in older generations, the scale of the Skibidi Toilet phenomenon makes it something different: While for millions of children it is daily consumption, many adults have never come across these videos on YouTube.

It is an experience that clearly shows the segmented world in which we live and where we do not know the origins or motivations of the content that children and adolescents consume.

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