Art has become one of the protagonists of the real estate market. The developer Azcuy has organized contests whose winning works are already part of their buildings. It is also observed in the SLS Puerto Madero complex, among other projects.
Furthermore, in the last edition of the gallery fair, the Zonaprop portal and the Arteba Foundation presented Living with Art: curatorship to include works in your home and thus achieve greater democratization of art.
Now, with the inauguration of a new headquarters del Malba, the developer and collector Eduardo Costantini double down: Puertos is the first urbanization that has a museum.
The Malba Puertos building surrounded by the lake of the Escobar urbanization.
“There is a trend in the incorporation of art in developments and Consultatio was the pioneer for the strong link that the company has with art through our founder Eduardo Costantini,” says José Ignacio Viñas.
The commercial director of the developer Consultatio adds that “although all our projects contemplate the incorporation of art in common spaces, Malba Ports and the Ports Public Art Circuitwith its 23 open-air works, marks a milestone in this sense.”
The work Mutanti, in Donna Terra, one of the projects of the developer Azcuy that adds art to its buildings.
Malba Puertos opened its doors on September 22, but before its inauguration it generated an enormous repercussion and impact on the real estate market. In fact, it is already attracting the attention of several developers.
“So far this year we have already sold the nine macrolots that we launched for sale in the Bay, the first medium density sector of Puertos, where the museum is located. It will also activate the commercial and gastronomic sector, the entire sector will have an important call, both for residents and visitors,” says Viñas.
Puertos is an attraction for young families with children and grow with attributes such as art and nature They are an added value.
The art in the SLS building in Puerto Madero.
Open sky art
The urbanization today has 1448 houses completed and 462 under construction. In addition, there are 192 work start procedures presented. In total they reside 3600 inhabitantsbetween owners and tenants.
Eduardo Costantini at the inauguration of Malba Puertos.
Regarding the offer, they are currently being marketed land in the Nativas neighborhood, in full development. They have from 602 to 1,539 m2 and cost from US$ 99,226. Meanwhile, there is lots in water at US$ 674,700. The developer offers a plan “Flex” financingwhich adapts to the conditions and needs of each client. You can choose an advance payment from 25% with installments of 12 to 60 months with bonuses and different interest calculations, depending on the case.
Without a doubt, the opening of the museum will generate an impact on urbanization. For the cultural offer and for the presence open-air art.
Irina Kirchuk’s wind turbine, one of the works that is part of human art.
The new museum is projected as an accessible, community, educational, interdisciplinary and contemporary space. Malba Puertos will deploy its action in a landscape that integrates quality architecture and careful landscaping work. Furthermore, it is inserted as the node of a generated urban plot through a public art circuit with works by contemporary artists distributed throughout the development.
The spider, a work by Eugenia Calvo, created with urban luminaires in the Puertos urbanization.
Museum with free admission
The project arises due to an agreement with Consultatio, Malba’s corporate partner, which is in charge of the management and financing of the work that required a investment of US$ 13 million.
This new space, free entry, It aims to create a center of gravity in the artistic and cultural life of the Northern Zone, in contact with nature and with the expertise of Malba.
In one room a sculptural group of five works by the artist Gabriel Chaile is exhibited.
The design was in charge of Spanish studio Herreroswith the local support of Torrado Architects, Bulla in landscaping and Flora Studio, with whom he shared the design of the furniture, the project has 5,500 m2 and combines a succession of rooms, public spaces, gardens and forests.
Its transparent architecture, without limits or hierarchy, without a predetermined manual of use or circulation, will invite visitors to live a different experience.
“Malba Puertos was born from the desire to expand the cultural and social impact of the Museum on new audiences,” says Eduardo Costantini.
The Ports Public Art Circuit includes 23 open-air works distributed in different sectors of the neighborhood.
The businessman adds that “it also arises from the need to host new forms of expression and exhibition, in line with the museum of the 21st century, in which the disciplines and formats are hybrid and interdisciplinary; and the visitor is an active participant. The project with exhibition halls and a technical reserve In the sight of visitors, it synergizes with the cultural offer of Puertos, which reflects its identity through art in its public space.” «
The work Mutanti, in Donna Terra, one of the projects of the developer Azcuy that adds art to its buildings. 
The art in the SLS building in Puerto Madero. 
Eduardo Costantini at the inauguration of Malba Puertos. 
Irina Kirchuk’s wind turbine, one of the works that is part of human art.
The spider, a work by Eugenia Calvo, created with urban luminaires in the Puertos urbanization. 
In one room a sculptural group of five works by the artist Gabriel Chaile is exhibited.
The Ports Public Art Circuit includes 23 open-air works distributed in different sectors of the neighborhood.