A caravan to make the most of a 4×4 icon

Ford’s presence in the main summer points is a classic. To the already powerful attraction generated by their stands with the great novelties of its range, the oval brand adds actions so that its customers can better know their vehicles. Thus, users of Ford Bronco have their own experience in Pinamar In an adventure that challenges the Médanos.

That’s what the Bronco Kite Dayone of the many activities of this innovative edition of the Ford Summer Experience 2025. Exclusive for Bronco users and with the guidance of a group of oval pilot experts, the event brought together more than 20 vehicles and customers of the brand SUV that, in a context of total security, could enjoy the marks of the border and directly access the best recommendations for handling in the sand.

“For Ford, summer is synonymous with meeting with customers, to live adventures, to enjoy the maximum power of their vehicles, always accompanied by us to feel safe. AND If Ford has an adventure icon, that’s the new bronco. We enjoy a unique experience with our Bronco clients, so they can handle for the Médanos and enjoy a spectacular day. ”

The description of María Belén Martín, Marketing and Communication Manager of Ford ArgentinaIt serves to dimension the importance that the brand gives its customers and their products. And how it can be translated into action and pleasure.

Guided by brand expert pilots, The Ford Bronco caravan He left from the off-road campus to the imposing Pinamar Modes. In the immensity of that sand track with the most varied topography, Customers could know thoroughly the benefits of this off -road emblem, which is about 60 years of history: climbing, descents and huge pearly walls serve as a stage to have fun and learn.

Before returning to Ford stand in Pinamar Norte, where customers enjoyed dinner with dishes of Café San Juan -The entrepreneurship of chef Lele Cristóbal who is again next to Ford en el Summer Experience 2025-, Bronco Kite Day participants were surprised by Ford with An exclusive Kitesurf class provided by an expert in this sport.

“Ford Bronco’s experience was very good. There is always a team of people behind making this fun and that one can take advantage of their vehicle. It is a good way to bring the client closer to the product he bought”, Said Luis Villamediana, user of Ford Bronco Wildtrack.

Jorge Casiello, who was defined as “Life and inheritance brand user”he considered “fundamental to learn from those who know.” And he justified: “One, no matter how much he tries to make his own experiences, does not have the knowledge to be able to take 100% the vehicle. That is why it is convenient to have contact with experienced people like the one that Ford has in these events. ”

There will be another Bronco Kite Day in the proposal of Ford Summer Experience 2025 of Pinamar: it will be on Saturday, February 15. To know more and register, you have to enter www.ford.com.ar/summer-experience-2025.

He Bronco Kite Day It is one of the many formats that Ford proposes for this summer in that daily bond with customers and followers of the brand. Also its night crossings, Drives test and other actions for users and the general public.

The Ford Summer Experience 2025 has its outstanding points in Pinamar, Cariló, Mar del Plata and Chapadmal.

In the Pinamar Norte space, in Libertador and Poseidon Avenue, Ford exhibits all its products of the strong race until February 16, from 10 to 19. The innovative compact pick-up Maverick; the new generation of Ranger and Ranger Raptor; the F-150 Tremor and F-150 Raptor. Also the new bronco Wildtrack and of course the new Everest, main protagonist of this summer.

Imported from Thailand, The new Ford Everest It stands out not only for its size, being the largest SUV of the brand in Argentina, but also for the distinctive design of the oval signature.

With its seven seats, Everest is an ideal product for daily use, offering comfort and space for the whole family, while its advanced equipment and security equipment guarantees a management experience superior to what is known in its segment.

The nueva Ford Everest This year will arrive at the Argentine market, with a turbocharging 2.3 300 hp engine, total traction and 10 -speed automatic box. Undoubtedly, it responds to urban needs and is suitable for exploring other land, providing versatility and robustness for adventures outside the city.

In Pinamar Norte Ford users can also enjoy an outdoor coworking space, with umbrellas and wifi for those who need to pause their rest, attend their work or business.

Cariló is another of the key points of Ford Summer Experience 2025. Until March 4, between 17 and midnight, the oval brand illuminates the traditional corner of Divisadero and Cerezo Avenue with the most complete pick-up line on the market: the new ranger generation manufactured in Argentina, the compact Maverick , the recently launched F-150 Tremor and the Ranger Raptor, the most powerful and extreme median pick-up designed by Ford Performance.

In another sector are the SUV of Ford, highlighted by its sophisticated design and its high levels of technology and comfort: Territory, Bronco Sport and Everest. There is an exclusive space, in addition, for another recent release: Mustang GTthe seventh generation of the iconic Ford pony-car, the most technologically advanced in history, which incorporates the fourth generation of the Coyote V8 5.0L engine with 492 hp, the most powerful that a traditional Mustang has equipped.

Summer activities also extend to Mar del Plata and Chapadmal, adding the sports chapter to Ford Summer Experience 2025. From January 22 to 26, golf fans can enjoy The 105th edition of the South Openone of the most prestigious tournaments in Argentina, in the historic Mar del Plata Golf Club.

A few kilometers south of La Feliz, Ford will once again accompany surfers in Chapadmal, when January 23 to 26 develops The first RVCA Surf Championship in South America, also presented by Ford Argentinain Chapadmal Playa Hotel 10.

Visitors who approach Cariló and Pinamar spaces are accompanied by Becausethe Virtual Assistant of Ford that guides them and informs about each vehicle exhibited, products, vehicle price, after -sales services and even on summer activities, with the possibility of reserving a management test.

To access Fordi, Ford invites its customers to download and use the Ford Pass applicationan exclusive digital tool for Ford vehicle users that allows the brand’s connectivity technology to be enhanced, accompanying them during the summer season in the most busy tourist points with the aim of offering differentiating experiences in a simple and agile way.

Within the digital transformation strategy and in order to offer quality products and differentiating experiences, Ford continues to expand the connected experiences for its users. In order to access them, they must select the “Benefits” tab within the FordPass application, where you will find more information.

In turn, the application allows access to what Ford calls “Convenient experiences”an innovative set of solutions that transform the interaction of customers with the brand in the matter of maintenance and care of their vehicles.