With the new Ranger as an attraction, Ford customers know the secrets to conquering the dunes

A different day, with pure power and adrenaline. It is the incredible proposal they have Ford customers on the Atlantic Coast, where it is already a classic to meet the caravans of the Strong Race on the way to the La Frontera area, in Pinamar. The clinics and trips and off-road are part of the activities that the Ford Summer Experience 2024 deployed in different tourist spots.

He Ford Off-Road Campus of Pinamar Norte is the obligatory point for 4×4 lovers, with the shocking exhibition of the models of the Strong Raceamong which stands out the new generation of Rangerthe successful national pick-up launched in 2023. It is the starting point for each of the off-road activities in the dunes, carried out under the supervision of professional pilots to provide a safety framework for the routes.

The imposing Ford stand in Pinamar.

The other great focus of Ford’s attraction on the Coast is in the imposing Cariló stand, on the traditional corner of Cerezo and Divisadero. There, in addition to the Raza Fuerte pick-ups, is the rest of the Ovalo range, with the latest news: the impressive Mustang Mach-E, the brand’s first electric.

Ford’s off-road clinics in Pinamar

The purpose of the Ford Off-Road Clinics the thing is your clients know in depth the models of the Strong Race. For this reason, they first receive an instructive talk from the brand’s expert drivers, with tips and recommendations for 4×4 driving on different terrains.

The Ford customer caravan in La FronteraThe Ford customer caravan in La Frontera

The theory is followed practice in the endless dunes of La Frontera. Traveling over sand walls, making jumps, climbs and steep descents, jumps and other high-caliber feats are part of the many demands that Ford customers must successfully meet during the experience with their 4×4 vehicles.

Is about intensive learning to give correct use to the off-road capabilities of the Strong Race models. This is confirmed by the clinic participants themselves, who say they leave with a broader knowledge of the pick-up they drive.

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The Off-Road Clinics, among Ford’s proposals for its clients in Pinamar and Cariló.

Aimed at owners of Ford Ranger, Ranger Raptor, F150 and F150 Raptor, the activity is one of many that the brand has scheduled for this summer on the Atlantic Coast through Summer Energy 2024, its package of proposals to accompany its customers throughout the summer season.

To begin with, and just as these clinics are designed for drivers who are just starting out with off-road driving, there are also others for the most experienced, where clients are challenged to meet increasingly complex objectives on board their vehicles. .

Ford customers know better the features of their pick-ups.Ford customers know better the features of their pick-ups.

But it is not the only thing: there are also night tripsexperiences exclusively for Bronco and Maverick drivers and special activities such as Ford Performance Day, exclusive to Ranger Raptor and F150 Raptor customers.

And what’s more: on January 18, Ford and the Ranger Club will carry out the traditional pick-up meeting every summer to cross together and in a caravan the dunes and all the challenges proposed by the irregular and uneven paths of this coastal area, known as La Frontera and which is a classic for the most adventurous families who enjoy going to the beach in their 4x4s.

The activities of the Ford Summer Experience 2024 in Pinamar

  • January 13: Ford Performance
  • January 20: Off-Road Clinic for experts
  • January 23: Bronco Clinic
  • January 24: Off-Road Clinic
  • January 25: Night Cruise
  • January 27: Off-Road Clinic for experts
  • January 31: Off-Road Clinic
  • February 1: Night Cruise
  • February 3: Off-Road Clinic for experts
  • February 5: Bronco Clinic
  • Feb. 6: Maverick Clinic
  • February 7: Off-Road Clinic
  • February 8: Night Cruise
  • February 10: Performance Day

Those interested in participating in any of these scheduled activities will be able to learn more details, check availability and reserve their place through the Ford Argentina website.

The F-150 Hybrid, a pick-up with incredible power.The F-150 Hybrid, a pick-up with incredible power.

The Ford Campus in Pinamar Norte – Avenida Del Libertador and Poseidón – is open every day until February 13, from 10 a.m. to 7 p.m., and as an additional service, once there the brand’s customers can access the calibration free of charge of tires to prepare your vehicle before entering the La Frontera area.

Like every summer, also in Cariló

In addition to this space of pure action in Pinamar, Ford did not avoid its traditions and set up a huge space in Divisadero and Cerezo, in Carilówhere the best of the Raza Fuerte family also says present with the new generation of Ranger of national manufacture as one of the most celebrated protagonists, but without leaving aside the Maverick, a the F-150 Hybrid or the Ranger Raptor and the F-150 Raptordesigned by Ford Performance to offer one of the most extreme experiences in the entire segment.

The traditional presence of Ford on the corner of Cerezo and Divisadero in Cariló.The traditional presence of Ford on the corner of Cerezo and Divisadero in Cariló.

Open until February 13 every day from 5 p.m. to 12 p.m., there the pick-ups coexist, for example, with the Oval’s range of SUVs: they are exhibited, for example, the new Territory, the new Kuga Hybrid and the most adventurous Bronco Sport.

But if there is one product that gets everyone’s attention, it is the Mustang Mach-Ethe brand’s first 100% electric vehicle in Argentina and which combines extremely high technology with sports features that live up to the history of this iconic model.

Recently launched in the country in its GT Performance versionthe Ford Mustang Mach-E has a double electric motor with 487 HP and 860 Nm of torque to accelerate from 0 to 100 km/h in just 3.7 seconds, qualities that it combines with a high range of 541 kilometers and intuitive connectivity elements and cutting-edge functionality, with the 15.5” touch screen as its center of operations to round out an onboard experience that can be extreme and radical but at the same time comfortable and safe.

The Ford Mustang Mach-E, the brand's great novelty in Cariló.The Ford Mustang Mach-E, the brand’s great novelty in Cariló.

In Cariló you can access the mobility options offered by Ford Gothe platform car sharing which allows you to rent a Ford for minutes, hours or as long as users wish in a 100% digital, agile and transparent way. There’s also benefits with FordPassthe exclusive application for clients that brings unique proposals.

He Ford Summer Experience 2024 It also offers proposals in other tourist spots, such as Mar del Plata, Chapadmalal, Córdoba and Punta del Este.

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