The autumn-winter makeup 2025 is full of proposals that combine elegance, versatility and a lot of audacity. From warm and terracotta tones to light finishes.
It’s about experimenting and playing with textures, brightness and creativity To achieve sophisticated looks of the catwalks, adapted to the daily styles.
“Colors, textures, brightness and a lot of personal imprint. That is what defines the makeup trends For this season. It is time to let creativity fly, without losing sight of what really represents us, ”explains Belén Fiorito, Make Up Artist de l’Oréal Paris.
Look years ’90
The style of the nineties returns stronglyas seen in the latest edition of BAFWEEK. Guadalupe Barreto, Key Make Up Artist of Avon, adds: “Either to highlight the cheekbones, eyes or lips, well -pigmented products become the great protagonists. However, those who prefer more natural looks, continue to bet on glowy finishes with a touch of gloss or wet effect on the skin and lips.”
Luminosity and naturalness
As a basis for all makeup, lA special importance to skin. The approach is that it looks fresh, hydrated and luminous. “The ideal is to choose formulas that adapt to the needs of each footL, with a soft finish, ”recommends Verónica Mendoza, official nature of Natura.
“It is essential to prioritize comfortable and versatile bases, which provide a natural finish and, at the same time, of long duration,” adds Fiorito. To achieve a natural “glow” effect, Liquid illuminators will be key allies. It is not an excessive brightness, but a hydrated skin and free of fatigue signs, which provides a subtle but effective glow.
Rubor also plays a leading roleapplying in more vibrant and satin tones, to sculpt the face and provide freshness. The tones such as peach and intense pink will not only illuminate the skin, but will also imitate that desired winter tan in the cold months.
Bold colors
Intense lips will continue to be the center of attention. The dark and rich tones, such as Burgundy Red, wine, and warm browns, are the most popular. “My recommendation is to experiment with colors that reflect personality. The earth will be a must, since they offer great versatility, from more natural looks to the most daring,” says Mendoza.
A trend that became very viral in recent months is the call Cherry Cola Lips. “It is a perfect mixture of two shades: a dark and one clearer, which combine on the lips. Part of a delineated in a tone between Burgundy and Brown, while the center of the lips captures all the attention with a cherry tone,” says Barreto.
Eyes with deep shadows and graphic delineated are imposed strongly this winter. Photo: Gentileza Avon, Make UP Official BAFWEEK.To complete the look, a gloss transparente that unifies the different shades and gives a perfect and juicy effect.
Although the matte tones They are still favorites, there is also a strong presence of translucent gloss and vinyl finishes, in darker and darker tones, providing a modern and sophisticated touch. Fiorito, on the other hand, points out that Cherry Red has become an emblematic color of the season and remains a favoring option for all.
These tones are not only ideal for special occasions, but also for day to day, since they can be perfectly combined with a simpler makeup in the softer eyes and contours.
Sophisticated look
The eyes become the center of attention this season. Copper, chocolate brown, plum and dark blue will be fundamental, while for those who dare more, silver, gold and emerald will be key. The Ultraviolet trend, with its futuristic and holographic nuances, highlights cold tones like purple and blue, and promises to be a must for those who look for something different. Purple shadows, according to Dai González, Mac National Artist, can intensify the look.
“For a vibrant finish, a clear base or a white eyeliner can be applied before the shadow for intensify the color and prolong its duration. A purple eyeliner can perfectly define the look, especially if they have clear eyes, ”he adds.
As for the Outlined, The season brings novelties: graphic and bold forms. From the classic Cat-Eye to the most abstract and creative, the eyeliner becomes an expression and customization tool, leaving space for game and creativity.
According to the makeup artist Regina Kuligovskyeither with a luminous skin or bold lips, “the important thing is to adapt to trends without losing the essence of what makes you unique. Makeup, today, is a silent language, which transforms the common thing into something deeply personal. The day makeup is worked with nude, soft and luminous tones, while at night the look is deepened with brown in the eyes and slightly darkens the mouth, balancing the make up, ”defines